Linda Racine, an independent list broker and circulation planner for more than 15 years, works with consumer and business-to-business catalogers, to analyze and fine tune their prospect and house database mailings to maximize profits. Lindas long-term clients have included Hello Direct, Inmac, MobilePlanet, GN Netcom and WestMarine Products. Linda has over 25 years
of direct marketing experience. Prior to starting out on her own, Linda's expertise lies in analyses of mailings and her in-depth knowledge of mailing lists. Linda was a founding member of the Catalog and eCommerce Club Northern California (formerly the Northern California Catalog Club). Apart from her direct
marketing duties, Linda is
a long time volunteer for the Peninsula Humane Society in San Mateo, California,
and now serves on their Board of Directors. She also founded, and continues
to run the Scoliosis Association © Marketing Analysis Applications, Inc. |
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